Client             Cadillac
Agency           Leo Burnett
Role                Art Direction, Interaction Design, Digital

For Cadillac owners, their vehicle is only one aspect of their heightened lifestyle. It transports them to important meetings and private events in a stylish and luxurious fashion. Vehicle maintenance is something of an expensive chore that’s tedious and time consuming. So while we can make their experience as tailored as possible, there has to be something more engaging for our customers to actually want to visit.

Lets provide them with a modern gallery experience. Local by Cadillac connects artists, exclusive brands and those daring greatly by serving as an avenue of the most exclusive events and local gatherings inside and outside the service realm.